Territori e Italianità showed up for the first time in 2020, organizing an online event dedicated to tourism projects born in different Italian regions, told live from the living voice of the protagonists.

In recent years, it has grown as a community of professionals and realities, operating on the Italian territory, who already share experiences, principles, methods and goals. The goal is to actively act on the Culture of Hospitality, which does not coincide with tourism, but is its prerequisite.

It presents a model of economic development that aims tobring out the best professional energies and values scattered throughout our territory, starting with the inland areas, on which Territori e Italianità wishes to operate as a mobilizer of energies, with the aim of enhancing their social capital.

Aim: To draw the interest of diverse professionals working to regenerate local communities, with the intention of collaboratively enhancing employment opportunities in the places where they belong.

Workshop on the Culture of Hospitality in Inland Areas

The annual event of Territori e Italianità, since 2023, has multiplied, taking the form of workshops with a regional character, thus bringing itself even closer to the local realities of which it is a supporter and spokesperson.
In fact, the need to reach in an increasingly capillary way the territories of the internal areas, which represent, in the light of our values, the “greater” Italy, is increasing.
For this reason, thanks to our ecosystem of local partners, the CTT™ – Territorial Tourism Coordinators – we make ourselves facilitators, organizing an agenda of Workshops with a regional character, in realities that have chosen to invest in skills for an increasingly conscious growth.

Territori e Italianità in 2026 made a stop in SARDINIA!
With the return event of the
“PARTICIPATORY WORKSHOP OF TERRITORIAL GENERATION”
which was held
SATURDAY, APRIL 18, 2026 FROM 10 A.M.
in the Council Chamber of NURALLAO (CA)

learn more about the workshop

vision

We envision a “world” capable of recognizing theinterconnectedness of relationships as a fundamental value that should always be kept at the center of common attention.
Territori e Italianità proposes itself as a useful and valuable resource to trigger this change.
Territori e Italianità arises both from the vision of a near future, in which the common good represents the attitude, motivation and inspiration capable of guiding human beings in their actions, and from the need to take action in the first person to restore value to local communities.

mission

The positive energy of actions, which lies in doing to think. To contribute to the realization of the world we would like, we have built a method. It is a three-dimensional and fluid business model, capable of uniting “people” who are, first and foremost, “tourism professionals.”
Their mission is to help unite other people: local administrators with each other and those active in individual areas, as also citizens, with each other.

Erasmus+ European Projects: Haret and #backtotheland
Discover Haret
Read Haret #1 Newsletter
Discover #backtotheland

Territori e Italianità is now a partner in two new European Erasmus+ projects:
HARET and #BackToTheLand.
Two European projects bringing together partners from seven countries:
France – Slovenia – Croatia – Portugal – Italy – Greece – Cyprus.
In April 2026, as part of the HARET project, and again in May 2026, this time as part of the #BackToTheLand project, delegations from Portugal, France, Croatia, Slovenia, Greece, Cyprus, and Italy visited Romagna.
Read the complete press reviews dedicated to the visits: HARET and #BackToTheLand.
(Project duration: 2025–2028)

Charter of values and behaviors

Work: experienced as freedom, passion,and opportunity for growth.
It is the ability to get excited.

Intellectual Honesty: expressed with consistency and integrity.
It is the ability to be trustworthy.

Respect: as listening and openness.
It is the ability to harmonize with others.

European Erasmus+ projects Haret and #backtotheland: the national stages on YouTube


toolbox

A value: dominant dynamics “The best result is achieved when each member of the group does what is best for himself and for the group.” (John Nash)

A principle: fractals Geometrical principle of self-similarity: it is repeated in the same form, in the same way on different scales and, therefore, enlarging any of its parts results in a figure similar to the original.

An approach: andragogical “The andragogical model is a “process” model, concerned with providing procedures and resources to help participants acquire information and skills independently. It fosters self-directed learning in acquiring skills and calls for accountability to sharing.” (Malcolm Knowles)

A model of learning: Kolb cycle “Experiential learning is a spiral process: concrete experience – reflective observation – abstract conceptualization – active experimentation…which in turn becomes in turn concrete experience….” (David Kolb)

A mental attitude: do and understand “If I listen I forget, if I see I remember, if I do I understand.” (Confucius)

Territori e Italianità presents new volumes published by "Movability Books" - the publishing brand of SIMTUR

By Daniela Cavallo
with contributions by Claudio Baraccan, Filippo Bricolo, Antonella Carella, Maurizio Carta, Federico Massimo Ceschin, Massimo Pica Ciamarra, Michele Franzina, Massimo Marini, Roberto Masiero, Isidoro Pennisi, Massimo Rosolini, Alfonso Vargas Sanchez, Giovanni Antonio Sanna, Andrea Succi and Alessio Vianello.

“Historic centers are increasingly experienced as a “problem.” An object of protection to be tackled with an urbanistic edge […] This research volume brings together a plurality of voices to offer readers an in-depth and multidisciplinary look at the role, meaning and identity of historic centers in the 21st century. In an age marked by rapid and often disruptive transformations, rediscovering the soul of historic centers means rediscovering a balance between roots and vision, between past and possibility, in the sign of the Italian way of life and the new frontiers of Italian-ness that faces the challenges of globalization, social liquidity and overtourism.”

A collaborative research by Marialuisa Angelone, Daniela Cavallo, Anna Maria Corrado, Roberto Crosti, Elisabetta Del Soldato, Maurizio Di Marco, Gaia Ferrara, Ignazio Garau, Virgilio Gay, Giulia Lascialfari, Patrizia Lupi, Paola Rizzitelli, Maurizio Rosellini, Giovanni Antonio Sanna, Gori Sparacino and Andrea Succi, edited and introduced by Federico Massimo Ceschin.

“The new book presents the expertise of the scientific committee of STCC – Sustainable Tourism Competence Center. It is a pact with Italy still stubbornly considered “minor.” It is a framework of values and, at the same time, a model of tourism sustainability that pivots on local communities, the gentle provincial dimension and rural and productive excellence. The hinterland is, for the authors, the ideal fabric for regenerating community experiences that restore a sense of belonging and perspective, contributing to local and regional development as well as to the competitiveness of the entire national tourism offer.”

 

Both volumes are for sale on Amazon!